Posts Tagged ‘product marketing’


NAHB International Builders’ Show 2013

Posted by bimstop in Case studies, General News, Marketing on January 21st, 2013 - No Comments
NAHB Tradeshow

This week we are heading to Las Vegas for the 2013 NAHB International Builders Show. It’s going to be exciting to see so many innovative new products being shown and some fantastic trade booths on display. If you’re at the show this week, feel free to contact us to catch up on all things Building… Read more


BIMstop 2013 updates

Posted by bimstop in ArchiCAD, BIM, BIMstop, Case studies, General News, Revit on January 9th, 2013 - 1 Comment
BIM object gallery

It’s a new year and the team at BIMstop is ready to dive into 2013. We have some exciting features being released in the first quarter of 2013, as well as some great new clients coming on board. All of the new BIM content will be available for Autodesk Revit, Graphisoft ArchiCAD, Trimble Sketchup (previously… Read more


Marketing your building product – Guest post

Posted by bimstop in Case studies, Marketing, Testimonies on October 16th, 2012 - 3 Comments
Marketing business sales

Below is a guest post from April a marketing manager for a building product manufacturer in the USA. April has successfully grown her company’s market share over the last 5 years and offers the following advice to building product marketing managers starting out.  Marketing Your Building Product Marketing your building products may have been going… Read more


Manufacturer’s return on investment calculator

Posted by bimstop in BIM, BIMstop on April 5th, 2012 - No Comments
Screen Shot 2012-04-05 at 1.08.13 PM

Return on investment – it’s what makes the business world go around. Return on investment or ROI is often a key part of marketing discussions, especially when different channels are being compared. As BIMstop offers a powerful marketing solution to building product manufacturers it is a part of this process and ROI is a question… Read more


Should building product manufacturers harness social media?

Posted by scottbarrington in BIM on October 17th, 2011 - No Comments

Are you a building product manufacturer thinking about giving social media a go? Social media (Facebook, Twitter, Youtube, blogs) have been getting a lot of hype over the last few years. I’ve seen a lot of building product manufacturers dip their toes in, however haven’t achieve a great outcome. So before you dive in, here’s… Read more


Fads vs Trends

Posted by scottbarrington in Uncategorized on August 22nd, 2011 - No Comments

A huge part of running any company is marketing and it’s a topic I study constantly; how companies are positioning themselves and how they communicate their products. I recently read an article that talked a lot about marketing fads vs trends. By focussing on trends you can build much stronger businesses, but they are harder… Read more


BIM models add value to your technical data.

Posted by scottbarrington in BIM on July 13th, 2010 - No Comments
3bed final

A BIM is often thought of as simply creating 3D smart models of your products… This is partly due to the companies pushing it, but a thought process we’d like to change. At Barrignton Arch BIM content is more than just 3D models, they also become a technical solution to a marketing problem. Not only… Read more


What BIM Means For Doors

Posted by scottbarrington in BIM on July 8th, 2010 - No Comments

At the moment we are working with two doors manufacturers to bring their products to BIM (building information modeling), for both the ArchiCAD and Revit formats. Maybe your company manufacturers doors & you’re looking for a new way to market them to architects & designers? Well here are a few benefits you will get from… Read more


BIM & Concrete Products

Posted by scottbarrington in BIM on May 27th, 2010 - No Comments

Concrete products are huge part of all buildings now days. Not so surprisingly they can also benefit hugely from being integrated into BIM! If your company manufacturers any of the following products you should start thinking about getting them into a BIM format such as ArchiCAD, Revit or Bently BIM so that technicians can start… Read more


Barrington Arch BIM eBook

Posted by scottbarrington in BIM on May 2nd, 2010 - No Comments
BIM eBook

We’ve made a few updates to our Guide to BIM (Building Information Modeling) eBook. Whether you’re a consultant or a product engineer feel free to download your copy. It will help you to better understand where you & your company fits into the “BIM” process/cycle and how you can take best advantage of it. You… Read more

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